{"id":89780,"date":"2024-10-18T10:48:21","date_gmt":"2024-10-18T10:48:21","guid":{"rendered":"https:\/\/www.akeron.com\/?p=89780"},"modified":"2024-10-18T10:48:22","modified_gmt":"2024-10-18T10:48:22","slug":"intervista-a-manuel-vellutini-per-manageritalia-il-ruolo-della-tecnologia-per-la-cex","status":"publish","type":"post","link":"https:\/\/www.akeron.com\/2024\/10\/18\/intervista-a-manuel-vellutini-per-manageritalia-il-ruolo-della-tecnologia-per-la-cex\/","title":{"rendered":"Intervista a Manuel Vellutini per Manageritalia &#8211; Il ruolo della tecnologia per la CEX"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"89780\" class=\"elementor elementor-89780\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f337ef4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f337ef4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d0841d8\" data-id=\"d0841d8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ec82e6c elementor-widget elementor-widget-text-editor\" data-id=\"ec82e6c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 20-08-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Il ruolo della funzione commerciale si sta evolvendo in modo significativo. <br \/>Oggi non si tratta pi\u00f9 semplicemente di vendere, ma di <strong>costruire partnership durature e di valore con i clienti<\/strong>. In questo contesto, l&#8217;<strong>intelligenza artificiale emerge come uno strumento cruciale<\/strong> per migliorare la produttivit\u00e0 della forza vendita, gestire efficacemente le relazioni con i clienti e mantenere l&#8217;allineamento alla strategia aziendale. Ottimizzare i processi di vendita significa anche <strong>mantenere alta la motivazione del team e garantire una fidelizzazione<\/strong> efficace in un contesto omnicanale, come quello attuale.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0a2c27d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0a2c27d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3409299\" data-id=\"3409299\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cd4475d elementor-widget elementor-widget-image\" data-id=\"cd4475d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.15.0 - 20-08-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"565\" src=\"https:\/\/www.akeron.com\/wp-content\/uploads\/2024\/10\/Manuel_Vellutini_Manageritalia_ottobre2024-1024x723.jpg\" class=\"attachment-large size-large wp-image-89789\" alt=\"\" srcset=\"https:\/\/www.akeron.com\/wp-content\/uploads\/2024\/10\/Manuel_Vellutini_Manageritalia_ottobre2024-1024x723.jpg 1024w, https:\/\/www.akeron.com\/wp-content\/uploads\/2024\/10\/Manuel_Vellutini_Manageritalia_ottobre2024-300x212.jpg 300w, https:\/\/www.akeron.com\/wp-content\/uploads\/2024\/10\/Manuel_Vellutini_Manageritalia_ottobre2024-768x542.jpg 768w, https:\/\/www.akeron.com\/wp-content\/uploads\/2024\/10\/Manuel_Vellutini_Manageritalia_ottobre2024.jpg 1390w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Il ruolo della funzione commerciale si sta evolvendo in modo significativo. Oggi non si tratta pi\u00f9 semplicemente di vendere, ma di costruire partnership durature e di valore con i clienti. In questo contesto, l&#8217;intelligenza artificiale emerge come uno strumento cruciale per migliorare la produttivit\u00e0 della forza vendita, gestire efficacemente le relazioni con i clienti e [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":89795,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[44,1],"tags":[],"post_folder":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Intervista a Manuel Vellutini per Manageritalia - Il ruolo della tecnologia per la CEX - Akeron Corporate Website<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.akeron.com\/2024\/10\/18\/intervista-a-manuel-vellutini-per-manageritalia-il-ruolo-della-tecnologia-per-la-cex\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Intervista a Manuel Vellutini per Manageritalia - Il ruolo della tecnologia per la CEX - Akeron Corporate Website\" \/>\n<meta property=\"og:description\" content=\"Il ruolo della funzione commerciale si sta evolvendo in modo significativo. Oggi non si tratta pi\u00f9 semplicemente di vendere, ma di costruire partnership durature e di valore con i clienti. In questo contesto, l&#8217;intelligenza artificiale emerge come uno strumento cruciale per migliorare la produttivit\u00e0 della forza vendita, gestire efficacemente le relazioni con i clienti e [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.akeron.com\/2024\/10\/18\/intervista-a-manuel-vellutini-per-manageritalia-il-ruolo-della-tecnologia-per-la-cex\/\" \/>\n<meta property=\"og:site_name\" content=\"Akeron Corporate Website\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-18T10:48:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-18T10:48:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.akeron.com\/wp-content\/uploads\/2024\/10\/top_banner_news_manageritalia_mvellutini.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"710\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"judith\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"judith\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.akeron.com\/2024\/10\/18\/intervista-a-manuel-vellutini-per-manageritalia-il-ruolo-della-tecnologia-per-la-cex\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.akeron.com\/2024\/10\/18\/intervista-a-manuel-vellutini-per-manageritalia-il-ruolo-della-tecnologia-per-la-cex\/\"},\"author\":{\"name\":\"judith\",\"@id\":\"https:\/\/www.akeron.com\/#\/schema\/person\/4edac9d1fe37030d4c1b9217ec9f3873\"},\"headline\":\"Intervista a Manuel Vellutini per Manageritalia &#8211; 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