Shrinking global economies and a challenging macroeconomic outlook have led to companies reviewing their strategies. There is now an expectation that all employees will help drive revenue, no matter what area of the business an employee sits in. To address this, at Akeron, we designed and developed a platform called Vulki. Vulki enables all roles involved in revenue generation to flexibly model commercial levers such as incentives, commissions, MBO’s, product promotions, prices, trade agreements and execute them efficiently on the company’s different go-to-market channels.