After attending the inTouch event in Louisville, we’re feeling energized by the discussions around the evolving role of the Office of the CFO. A major takeaway was the critical need to tackle some of the biggest challenges finance teams are facing today—and how a Sales (Revenue) Performance Management tool like Vulki by Akeron can bring real value, not just to Finance but to Sales and HR as well.
One of the main concerns is gaining complete control over incentive compensation. Having a clear view of personnel costs is essential for accurate reporting, planning, and forecasting. It’s also obvious that finance teams need systems that can automate accruals for commissions, bonuses, executive compensation, and other variable components. Shockingly, many companies are still managing this manually, which can be both time-consuming and complicated.
Another major point was the need for seamless communication between Sales, Finance, and HR to ensure everyone stays aligned and transparent.
Addressing disputes quickly is also key, as it helps reduce frustration among sellers and boosts motivation. The right technology drives behavior, and in today’s fast-paced world, account executives need tools that let them make quick, informed decisions about what to sell and when. This keeps them motivated to sell more, and sell better. These challenges go beyond sales compensation and impact how companies manage all variable compensation across the organization. Getting a handle on this is critical for accurate group consolidations, reporting, and financial planning.
In addition, having a cross-departmental view of sales, revenue, and profitability—combined with access to detailed analytics—has become a real game-changer. CFOs need to be able to connect financial data to business outcomes to build compensation plans that truly drive engagement and results.
These are the issues finance professionals are focusing on right now, and it’s clear that addressing them effectively is essential for the future success of the Office of the CFO.
